This is why marketers have such a bad wrap. It’s because IDIOTS are so common in this industry. I can’t imagine anything more crass than trying to use the legacy of a slain civil rights leader to flack your product. It’s wrong on at least a hundred different levels.
Bayard Rustin, prior to the 1963 March on Washington. |Image: AP via BuzzFeed
Really great piece this morning on BuzzFeed about Bayard Rustin, the architect of the 1963 March on Washington, which occurred 50 years ago today.
Rustin, the piece argues, has been mostly ignored by history because of his refusal to hide his homosexuality, even then, and his Quaker faith and temperament, which caused him to forswear all violence.
President Obama will posthumously bestow the Presidential Medal of Freedom on Rustin this year.