There really aren’t words … but I’ll try.
HOW DUMB ARE YOU, BUDWEISER? Did no one in your marketing department raise this issue? Did no one think this might possibly be offensive in some (if not all) circumstances? Did no one care that there could be backlash? Did no one factor in the cost of recalling all of those beer bottles? The idiot of the week award goes to ….
Perhaps the Clydesdales could have done better.
At any rate, thank heavens for John Oliver, a voice of reason in this sea of utter madness.
Have you seen this ad? Too funny. Below is Hilary Miller’s story from Huffington Post. The moral of the story, I suppose, is that EVERYONE wants to sleep with NPH!!
Do you lie awake at night, tossing and turning in your satin pajamas? You just can’t manage to fall asleep, no matter how hard you try? Has it become such a problem that you just want to sing about it?
Apparently, you and Neil Patrick Harris have a lot in common … at least according to his music video promoting Neuro Sleep.
Harris stars in the steamy music video with rapper Problem and singer Asher Monroe to kick off the “SLEEP with Neuro” campaign. The result is a hilariously gif–able two and a half minutes of the “How I Met Your Mother” star swooning over the sleep aid beverage, seductively licking the bottle.
The ad comes as a response to Neuro’s survey which asked customers who they’d most like to have a slumber party with. The company reports that 35% of those they interviewed went with Neil Patrick Harris and Neuro happily granted their wish with the help of Macklemore’s “Thrift Shop” director Jon Jon Augustavo.
Trying to sleep as well as NPH croons? Neuro is giving away a million bottles of their Sleep elixir. That should guarantee Harris some restorative shuteye as he prepares to end his nine years on “How I Met Your Mother.” Hopefully, it will help us too.
Marketers on MLK Day: ‘I Have a…Really Bad Idea!’ – PRNewser.
This is why marketers have such a bad wrap. It’s because IDIOTS are so common in this industry. I can’t imagine anything more crass than trying to use the legacy of a slain civil rights leader to flack your product. It’s wrong on at least a hundred different levels.